Learn your target market, competition, business environment and how to write and implement a marketing plan. Topics covered include: • Who are the right people for my product/service? • Where do I find these people? • What's the difference between marketing and sales? • Now that I have a blog, what do I write? • How do I use Twitter/FaceBook/Blogging to attract customers? • How do I get people to come to my site? • Am I saying the right words to connect with my audience? • Defining your target market
Speaker(s): Bob Gaynor, SCORE
Fee: No Cost